Course List (3 courses, 10 units)

Certificate 1: Design Strategy & Systems

  • Art 564: Design Strategy
  • Art 562: Design Systems
  • Art 645 Design Strategy and Systems Practicum
course name units description
Art 564

Design Strategy

3 units

Through in-depth research and exploration aimed at developing strategic design solutions for creative industries, students will gain insights into concepts and processes for crafting effective strategies in areas such as brand identity, content development, consumer research, design ethics, inclusivity, and the integration of advancing technologies.
Art 562

Design Systems

3 units

Prerequisite: Art 564. Analysis and methodologies for the development and implementation of design systems in creative industries. Students in this course will critically analyze successful and unsuccessful brand design to build a knowledge and understanding of effective design systems. Students will gain an in-depth understanding of design research, cultural relevance, and evaluation of solutions for the creative economy.
Art 645

Design Strategy and Systems Practicum

4 units

Prerequisite: Art 564 and Art 562. Application and demonstration of concepts and skills learned in Design Strategy (Art 564) and Design Systems (Art 562) to develop a viable project that is relevant to the needs of the local and global marketplace. Students in this practicum will work with industry collaborators to design creative brand strategies and implement them through an effective design system.
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